💚 We’re Officially Guaranteed Irish – Here’s What That Means

We’re so proud to share that Treat Yo Self is now a proud member of Guaranteed Irish – one of the most trusted and respected symbols in Ireland.

This is a huge moment for our small business. A moment we’ve dreamed of since the beginning. And now, the Guaranteed Irish symbol is proudly printed on every pack of our sweets – including our 24 brand new products for Christmas 2025.

🇮🇪 What Is Guaranteed Irish?

If you’re not familiar, Guaranteed Irish is more than just a stamp or a sticker – it’s a symbol of:

• 🌱 Trust & authenticity

• 💼 Jobs & economic impact

• 🛍️ Support for local businesses

• 💚 Sustainable practices & responsible sourcing

Only businesses that meet strict criteria and show a strong commitment to Ireland – its people, economy, and environment – earn the right to use the Guaranteed Irish symbol. And now, we’re one of them.

🛒 What It Means For Us

We started Treat Yo Self during lockdown as a fun family idea with a handful of vegan jellies and a big imagination. Since then, we’ve grown to over 120 Irish stockists, launched in Dublin, Cork & Shannon Duty Free, and introduced our sweets into some of the country’s most iconic retail spaces.

Being recognised by Guaranteed Irish is a powerful moment. It tells our customers, retailers, and export partners that we’re serious – that we’re a brand they can trust, backed by real Irish values.

It also opens new doors, especially as we prepare to expand into the USA and Middle East in 2026. As we step onto the global stage, the GI symbol will be a clear reminder of where we come from – and what we stand for.

🔮 What’s Next?

We’ve got so much planned – here’s a little glimpse of what’s ahead:

• 🎄 A brand new retail catalogue featuring 24 new festive-ready SKUs for Christmas 2025

• 🧳 A major international push through trade shows in 2026

• ✈️ Our FDA application is underway to bring Treat Yo Self to the US market

• 👦 Harry (aka our 13-year-old Kid Boss) is stepping into a new digital sales & marketing role he’s created himself!

And now, with the Guaranteed Irish symbol proudly on every pack, we’re going into this next chapter with even more confidence.

🙌 A Symbol That Means Something

The GI symbol shows our customers – in Ireland and around the world – that they’re supporting something real. A small Irish business with big dreams. A company built on love, flavour, kindness, and ambition.

So next time you see our packaging, know that there’s a story behind it.

A very sweet one. 🍬

📦 Want to stock Treat Yo Self?
📧 Email us at hello@treatyoself.ie or visit www.treatyoself.ie

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